Design and execute major change programs

Transformation and turnaround

Ensuring successful business transformation through analytically planning, executing and guiding large scale change efforts.

Recent transformation work


Problem

Accelerating digitization, increasingly global competition, poor market situation and rigid structures created challenges for a Northern European media company. An outdated and shrinking asset portfolio, siloed organization and stiff corporate culture caused further concern. A transformation was needed to compete with more agile challengers.

Solution

Working with top management, Reddal took on PMO responsibility for a multi-year transformation program, engaging in anlysis, planning and execution of strategic change initiatives. Implementation was supported by rigorous follow-up, top management transparency and proactive corrective actions when projects struggled.

Result

The company underwent significant restructuring and started gradually transforming its product offering and assets into the new digital space. Significant cost savings of 70MEUR over a three year period were achieved, while also switching to more integrated operating model. Topline actions resulted in growing share of digital markets.


Problem

A Europe based technology company had acquired a technology start-up with poor profitability but promising growth opportunities. Financial performance deteriorated after the acquisition. Costs were five times the revenue. The company needed a financial transformation program, and in addition substantial post-merger integration with parent was needed.

Solution

The management and Reddal jointly defined and implemented a transformation program consisting of six cross-functional workstreams with global teams. Clear objectives, milestones and action plans were defined and followed-up transparently. Detailed financial analyses and a strategy review were completed, while simultaneously handling urgent fire-fighting.

Result

The situation at the subsidiary was stabilized in six months. During the next three years the company was able to grow its revenue significantly. A key success factor of the effort was using empowered cross-functional teams which included employees from both the parent company and new subsidiary. Taking a global perspective, the teams were able to find a solid path for future growth.


Problem

A major industrial component manufacturer's expansion strategy to create a European production footprint failed when the global market collapsed. Declining revenue, high overhead and high interest burden pushed the company into financial distress. Urgent actions were needed at multiple sites that were spread out across Europe.

Solution

Together with the top management, Reddal revised production strategy by consolidating into low cost locations and re-allocation products to units with best fit. Efficiency improvements through focused investments and shop floor productivity efforts were implemented. In addition a key account management program to capture untapped potential from current customers was realized.

Result

The company realized cost savings of over 20MEUR and stabilized revenue development in an eroding market. The debt portfolio was successfully restructured, reducing interest burden considerably. The turnaround effort still continues with the aim to reduce excess capacity and divest non-core businesses. The initial stage provided much needed confidence in continued success.


Contact our transformation experts

Roland Morath

Roland Morath Helsinki

Manager with experience in strategy, corporate finance and program management. Currently executing several transformations in the marine sector.

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Kati Raassina

Kati Raassina Helsinki

Manager with over ten years of experience in human resource development and talent management. Currently serving as the global HR/HRD lead at Reddal.

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Kun Cao

Kun Cao Helsinki

Manager with experience in strategy, sales performance, pricing, market entry, new business development, and digitization. Currently leading various strategy development efforts in energy sector.

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Digital Transformation in Asset-intensive Businesses

13 December 2019
Shan Gao

Digital transformation is fundamentally changing the business operations. Front-runners demonstrate how new business models and value creation opportunities are enabled by successful adoption of digital technologies, encouraging other firms to change too.

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Policy ecosystem for strengthening innovation capacities

13 December 2019
Per Stenius

Reddal Client Director, Dr. Per Stenius, was invited to speak about how countries can strengthen innovation capabilities through a policy ecosystem at APCTT International Conference 2019, Malaysia.

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Reddal Talks: Outlook on Vietnam

1 November 2017
Ngoc-Tram Nguyen

FDI attraction, export growth and a thriving consumer market have been characteristics of the Vietnamese growth story but what is next for this emerging market in South-East Asia? We discuss the prospect of the Vietnamese economy, possible setbacks and potential remedies.

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